Should I Hire Web Design Company Or Use Web Builder?

If you ever felt the need to build a website, then you might have asked yourself ‘whether I should hire a web designer or DIY with a builder?’ Web builders have become more popular than ever, with small businesses and freelancers relying on them to make their products and services available to their target audience on the internet without breaking their budget. But many businesses continue to rely on a web design company in NJ because they see a website as an investment and want the best. Knowing the pros and cons of both options might help you reach a decision.

Pros & Cons Of Web Builders

Pros

Affordable

This is the main reason behind the rise of web builders. They offer affordable plans that allow you to build a professional website without breaking your budget. Many of them even allow you to build a website for free. This is especially beneficial for small businesses, freelancers, new businesses and individuals.

Multiple Features

Website building platforms offer templates with many features that you need for a reasonably good website. For starters, it’s harder to find a template that isn’t responsive than the one that is, so you have mobile-friendliness covered. They also offer various plugins and widgets that allow you to add neat features you think your visitors will expect from you. Many of them offer a hosting plan, so you don’t have to search for one.

Ease Of Use

These platforms aren’t hard to use. You don’t need prior knowledge of coding to use them efficiently. You can also rely on tech support when you get stuck.

Quick Setup

You can build and launch your website within a few hours in a few steps.

Cons

Lack Of Design Skills

Website builders make your task easy, but you need to know what is a good design before you get started. Many DIYers add as many plugins and widgets to the site thinking it will help them, which only slows the site’s loading speed. Good web design is more than just a beautiful template. You also need to consider the user experience when designing your template.

Not SEO-Friendly

Despite the emergence of many SEO-friendly templates, websites built with builders face optimization issues due to the lack of access to the codebase. Most SEO features that the builders offer don’t impact your ranking directly. You may need to hire an SEO firm in New York to fix this issue, which will add to your cost.

Pros & Cons Of Web Designers

Pros

Custom-Built For You

The greatest advantage of hiring a website design firm is that you get a website that is unique to your brand. A professional designer can create an appealing theme without compromising on user-friendliness. You can add the features you feel your customers will expect from you and get insights on the best designing practices.

SEO-Friendly

Many website designing firms also double as an SEO firm in New York. They can optimize your website for search engines by improving its mobile-friendliness, UX, loading speed, adding content, etc. This will help you get web traffic immediately after launching and even generate sales if the visitors are convinced.

Cons

Costly

This is the main reason why small businesses think twice about hiring an agency. An agency can charge anywhere between a few hundred dollars to tens of thousands of dollars depending on what features they add. And that’s just the cost of designing and launching it. You’ll be spending more on hosting, maintenance, etc.

Time Consuming

A proper website designing process takes a long time. It involves wireframing, designing a template, coding, testing, launching and redesigning. The time also adds to the designing costs.

Conclusion

Whether you should use a web builder or search for a web design company in NJ depends on your budget and needs. A freelancer, blogger or any business with a small budget is better off with a web builder. A business or a solopreneur with enough budget looking to expand their customer base should hire a web designer to get the best results.